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History of Orkut

Orkut
Oorkut.png
OrkutHomepage.PNG

Orkut homepage as of April 2011
URL www.orkut.com
Commercial? Yes
Type of site Social network service
Registration Required
Availablelanguage(s) Multilingual (48)
Owner Google Inc.
Created by Orkut Büyükkökten
Launched 4 february
Alexa rank increase 93 (May 2011)[1


In 2003, Google offered to purchase the social network 
Friendster, but the offer was declined by that company.
Google then internally commissioned Orkut Büyükkökten
 
to work on a competing independent project. The result
was Orkut. The product launched on January 24, 2002.
The community membership was originally by invitation
only. Orkut's explanation for invitation

"Orkut is unique and fun, because it's an organically
growing network of trusted friends. That way we will
all have at least one person to vouch for them. If you
know someone who is a member of Orkut, that person
can invite you to join as well. If you don't know an
Orkut member, wait a bit and most likely you soon will.
We look forward to having you as part of the Orkut
community."

During the first year, the United States had the largest user
base. By word of mouth various Brazilians began adopting
and inviting more friends, in a viral process driven by the 
blogosphere
. Soon after, Brazil surpassed the U.S. in the
number of users and Orkut started becoming heavily popular
in Brazil. Americans then started leaving the service and
switching to other similar sites such asMySpace and 
Friendster
. This phenomenon was covered by the English
blogosphere with some criticism towards Brazilians
because they tended to communicate (not only among
themselves) using their native language, Portuguese, and
not English.

From that time, Orkut growth was driven by Brazilian users,
first being opened to everyone by register and becoming
one of the most popular websites in Brazil.[citation needed] 
The creator Orkut Büyükkökten visited Brazil in 2007, in
an attempt to understand the success in that country.
In 2007 Orkut began attracting a large number of Indians
 
who were seemingly not intimidated by the number of
Brazilians on the site. Orkut also has a simplified site
for mobile users. "m.Orkut.com". In 2008, a new feature
was introduced for users having slow internet connections
to access Orkut using the "View Orkut in lighter version"
setting.
Traffic on Orkut by country
Traffic of Orkut on March 31, 2004
Flag of the United States.svg United States   51.36%
Flag of Japan.svg Japan   7.74%
Flag of Brazil.svg Brazil   5.16%
Flag of the Netherlands.svg Netherlands   4.10%
Flag of the United Kingdom.svg United Kingdom   3.72%
  Other   27.92%
Traffic of Orkut on February 10, 2011[4]
Flag of Brazil.svg Brazil   53.6%
Flag of India.svg India   35.0%
Flag of Japan.svg Japan   2.3%
Flag of the United States.svg United States   1.8%
Flag of Pakistan.svg Pakistan   0.7%
  Other   5.2%

Over the years, Orkut also gained a great popularity in
 
Estonia as witnessed by a survey realized by the
independent research center GfK Custom Research
Baltic which showed how Orkut is the most used social
network platform in the country.

 

First redesign

On August 25, 2007, Orkut announced a redesign.
The new UI contains round corners and soft colors including
small logotype at upper left corner. The redesign has been
announced on the official Orkut Blog. By August 30, 2007,
most users on Orkut could see changes on their profile
pages as per the new redesign. On August 31, 2007,
Orkut announced its new features including improvements
to the way you view your friends, 9 rather than 8 of your
friends displayed on your homepage and profile page and
basic links to your friends' content right under their profile
picture as you browse through their different pages. It also
announced the initial release of Orkut in 6 new languages:
: Hindi, Bengali, Marathi, Tamil, Kannada and Telugu. Profile
editing can take place by clicking the settings button under
the user profile photo (or alternatively, clicking the blue
settings link at the top of any page).

On September 4, 2007, Orkut announced another new
feature. user would be able to see an "Updates from
your friends" box on the homepage, where it's possible
to get real-time updates when friends make changes
to their profiles, photos and videos. Moreover, in case
someone wants to keep some things on their profile
private, Orkut has added an easy opt-out button on the
settings page. Scraps were also HTML-enabled letting
users post videos or pictures. On November 8, 2007,
Orkut greeted its Indian users Happy Diwali by allowing
them to change their Orkut look to a Diwali-flavored
reddish theme. On April Fools' Day 2008, Orkut
temporarily changed its name on its webpage to yogurt
apparently as a prank. On 2 June 2008, Orkut has
launched its theming engine with a small set of default
themes.[16] Photo tagging also was available.


On 27 October 2009, Orkut released their 2nd
redesigned version.[17] It was available to very few
users at first (the chosen ones as they called[18]).
These users were able to send invites to their Orkut
friends to join this new version. The new version uses
Google Web Toolkit (GWT) and thus makes extensive
use of AJAX in the user interface. However, the users
of the new version of Orkut can switch back to the
older version by clicking the "Older Version" link near the
top right corner of the page. Features

Google stated the new Orkut is faster, simpler and more
customizable. More particular features includes video
chat, promotions and easy navigation. Design

The look is completely new, leaving all traces of past
designs. User interface and workflow are also drastically
changed. As part of "more customizable", Orkut added
many different colours for your profile. The Themes were
removed and an orkut badge is visible for those who
haven't changed to the new orkut. The new logo also has
the word "My" in it, as in My Orkut. Mouse over to logo
scrolls out list of 4 most frequently used links. Vertical
scroll bars have been added in the friend and community
list in the home page to allow viewing all
friends/communities from the home page itself. In the
home page, the recent visitor's list now displays six most
recent visitor's profile image as small clickable icons.
Hovering the mouse over these pictures display the
visitor's profile name as a tooltip.

Orkut allows users to sign in with their Google Mail, or
Gmail, credentials. As described on http://orkutlogin.me
to login to Orkut always type the URL http://www.orkut.com
instead of clicking any links to open it. This is the safest
way to open Orkut.

 

Languages



Fake profiles
  • As with any online social networking community, a number of fake and cloned
    profiles exist on Orkut. Due to the large number of users and the deactivation
    of the jail system, the profiles were often left unremoved or, when removed,
    recreated easily. These profiles are normally created to have fun with other
    fakes and creating "Fake Families" and sometimes for trolling or spamming.

    [edit]Invisible profiles

    In 2005, invisible profiles, communities and topics started to appear in Orkut.
    This could be achieved by using HTML escaping codes and 1x1 pixel photos
    to fool the engine behind the site.This hole was later fixed, and currently
    there is a lower limit on profile image dimensions.

    It is still possible to create invisible topics in communities.

    [edit]Flooders

    In August 2005 a freeware program was made in Delphi called Floodtudo 
    ("tudo" in Portuguese means "everything". This was developed by a Brazilian)
    specifically for flooding Orkut[citation needed]. It quickly spread through the
    users and was easily downloadable. The most common Floodtudo versions
    were 1.2, 1.5, 2.0 and 2.2. As this program was massively used by
    thousands of spammers, a big spam wave struck Orkut in September
    and October 2005.

    During 2007-2008, Another most commonly used Scrap Flooder
    "Carbon Copy Scraper" & "Blind Carbon Copy Scraper" (commonly
    called CCS & BCCS) was javascript based (popular versions 2.4, 3.3,
    and 5.1), available on almost every famous Orkut community. The main idea
    behind this was to let profile holders send the same scrap to all their friends
    at a once, but it was misused by spammers.

    As the flooding of Orkut came out of control, the developers implemented
    features to stop it by

    • not allowing 2 or more verbatim topics or scrapbook entries to be submitted
    • forcing the user to wait before posting another topic or scrapbook entry
    • requiring captchas, whenever a scrap entry is hyperlinked.

    Community moderators were given the ability to ban users outright instead
    of relying on the developers to remove them.

    [edit]Electronic spam

    Recently, Orkut implemented an automated system to prevent spam.
    Orkut users can't send too many friend requests or scraps within a short
    time interval. If anyone does so, the user will temporarily be disabled from
    that feature for 24 hours to 1 week, depending on the users activity.

    [edit]The Frandshippers

    Between 2006 and 2007, Orkut was troubled with stalkers which were called
    "frandshippers", these were mostly male users looking for female friends who
    would often keep trying to convince people to accept their friend requests,
    eventually fake profiles of frandshippers were made to annoy people on
    purpose, some even to humour them.

    [edit]Hate groups

    There has recently[when?] been controversy revolving around the use of
    Orkut by various hate groups. Several hate communities focusing on
     racism, Nazism and white supremacy have been deleted due to guideline
    violation.[citation needed]

    In 2005, various cases of racism were brought to police attention and
    reported on in the Brazilian media. In 2006, a judicial measure was
    opened by the Brazil federal justice denouncing a 20-year-old student 
    accused of racism against those of Black African ancestry and spreading

    defamatory content on Orkut. Brazilian Federal Justice subpoenaed Google
    on March 2006 to explain the crimes that had occurred in Orkut.

    Anti-national, and anti-ethnic hate groups have also been spotted.
    Recently an Indian court has issued notices to Google on some of the groups.
    The Mumbai Police are seeking a ban on Orkut post objections raised by
    political groups. Groups denigrating various political leaders and celebrities
    have also emerged. Also in a reported case of 2005, racist groups have
    been reported. They were anti-Tamil groups.

    Orkut has a Report Abuse feature available for all communities. Orkut communities
    can be reported if they contain hate/violence content. Any Orkut user (even those
    who are not the members of such a community) can report the abuse. The reasons
    for reporting abuse can be nudity or sexual content, theft of identity or personal
    information, child abuse, promoting illegal activities, any kind of personal
    attacks against any individual and a few others.

    [edit]State censorship

    [edit]In Iran

    Orkut was very popular in Iran, but the website is now blocked by the government.
    According to official reports, this is due to national security issues, and Islamic
     ethical issues about dating and match-making. To get around this block, sites
    such as Orkutproxy.com (now defunct) were made for Iranian users. Other
    websites such as Yahoo! Groups and Google Groups have communities
    dedicated to receiving updates on the newest location of Iran's Orkut proxy.
    At one time it was possible to bypass governmental blockage of Orkut, but the
    site has closed its HTTPS pages on all anonymous proxies. Now it is almost
    impossible for ordinary users to visit this site inside Iran.

    Many other sites have been published in Iran since Orkut's blockage, using
    the same social-networking model - examples include MyPardis, Cloob and
    Bahaneh.

    [edit]In the United Arab Emirates

    In August 2006, the United Arab Emirates followed the footsteps of Iran
    in blocking the site. This block was subsequently removed in October 2006.
    On July 3, 2007, Gulf News revisited the issue, publishing complaints from
    members of the public against Orkut communities like "Dubai Sex", and
    officially bringing the complaints to the attention of the state telecom
    monopoly Etisalat. By July 4, 2007, Etisalat had placed a renewed ban
    on the site, which remains in effect despite Google's promise to negotiate
    the ban with the UAE.

    [edit]In Saudi Arabia

    Saudi Arabia is another country that has blocked access to Orkut, while 
    Bahrain
    's information ministry is also under pressure to follow suit.

    [edit]Privacy

    Earlier in Orkut it was possible for anybody to view anyone's pictures,
    videos as well as scraps, but people started misusing the photos and videos
    and placing them on the Internet with fake details. Many of them were vulgar,
    especially pictures of women. Moreover, the scraps could be easily read.

    Currently privacy covers such features as scraps (separate read and write
    access), videos, photo albums, testimonials, and applications.

    In December 2008,2009 Orkut developers introduced another privacy
    update that allow users to restrict viewing of their albums to certain number
    of friends, as well as selected e-mail contacts. The user can limit
    visibility of her/his profile to a certain region or group of regions (known as
    a "network"); in this case outside of these regions no user information is
    available.

    [edit]Security and safety

    In December 2007, hundreds of thousands of users accounts were affected,
    using XSS vulnerability and a worm.[citation needed] A user's account was
    affected when the user simply read a particular scrap containing an embed
    which caused the user to automatically become a part of a community on
    the site, without approval. The affected user's account was then used to
    send this scrap to everyone present in the user's friend list thereby creating
    a sort of a huge wave.[citation needed]

    [edit]MW.Orc worm

    On June 19, 2006 FaceTime Security Labs' security researchers Christopher
    Boyd and Wayne Porter discovered a worm, dubbed MW.Orc.
    The worm steals users' banking details, usernames and passwords by
    propagating through Orkut. The attack was triggered as users launched an
    executable file disguised as a JPEG file. The initial executable file that causes
    the infection installs two additional files on the user's computer. These files then
    e-mail banking details and passwords to the worm's anonymous creator when
    infected users click on the "My Computer" icon. The infection spreads
    automatically by posting a URL in another user's Orkut Scrapbook, a guestbook
    where visitors can leave comments visible on the user's page. This link lures
    visitors with a message in Portuguese, falsely claiming to offer additional photos
    . The message text that carries an infection link can vary from case to case.
    In addition to stealing personal information, the malware can also enable a
    remote user to control the PC and make it part of a botnet, a network of
    infected PCs. The botnet in this case uses an infected PC's bandwidth to
    distribute large, pirated movie files, potentially slowing down an end-user's
    connection speed.[citation needed]

    The initial executable file (Minhasfotos.exe) creates two additional files when
    activated, winlogon_.jpg and wzip32.exe (located in the System32 Folder).
    When the user clicks the "My Computer" icon, a mail is sent containing their
    personal data. In addition, they may be added to an XDCC Botnet (used for
    file sharing), and the infection link may be sent to other users that they know
    in the Orkut network. The infection can be spread manually, but also has the
    ability to send "back dated" infection links to people in the "friends list" of the
    infected user. According to statements made by Google, as noted in
    Facetime's Greynets Blog, the company had implemented a temporary
    fix for the dangerous worm[edit]HTTPS Not Obvious

    In and around April 17, 2007 users began reporting that secure (https)
    access to the Orkut login server was no longer available. In fact, Google
    had changed the main login page to http delivery to improve efficiency,
    but the actual login remained secure using https in an iframe. This
    information had not been well-published by Google, and did not give
    the users the reassurance of seeing the "secure connection" padlock
    in the browser. On July 17, 2007, a revised login page, which is
    delivered via https, addressed these issues.

    [edit]Session Management and Authentication

    On June 22, 2007 Susam Pal and Vipul Agarwal published a security
    advisory on Orkut vulnerabilities related to authentication issues.
    The vulnerabilities are considered very dangerous in cybercafes, or
    in the case of man-in-the-middle attack as they can lead to 
    session hijacking and misuse of legitimate accounts. The vulnerabilities
    are not known to be fixed yet and therefore pose threat to the Orkut users.

    A week later, on June 29, 2007 Susam Pal published another security
    advisory which described how the Orkut authentication issue can be
    exploited to hijack Google and Gmail sessions and misuse the
    compromised account of a legitimate user under certain conditions.

    Joseph Hick performed an experiment on the basis of the advisories
    published by Susam Pal, to find out how long a session remains alive
    even after a user logs out. His experiment confirmed that the sessions
    remain alive for 14 days after the user has logged out. It implies that a
    hijacked session can be used for 14 days by the hijacker because
    logging out does not kill the session.

    [edit]W32/KutWormer

    On December 19, 2007, a worm written in Javascript started to cause havoc.
    Created by a Brazilian user called "Rodrigo Lacerda", it automatically
    made the user join the virus related community and infect all friends'
    scrapbooks with copies of itself, the worm infected over 700,000 Orkut
     users. The worm is spreading through Orkut’s recently introduced tool
    that allows users to write messages that contain HTML code. The ability to
    add Flash/Javascript content to Orkut scraps was only recently introduced.

    [edit]W32/Scrapkut worm

    On March 3, 2008 W32/Scrapkut.worm was found. The worm
    attempts to spread itself by sending Orkut users scraps that
    contains the link to the worm itself. Aliases are Downloader.Banload
    .ONK (GRISoft)

    • TR/Dldr.Orkut.A (Avira)
    • Trojan-Downloader.Win32.Banload.auf (IKARUS)
    • Trojan.DL.Win32.Banload.dzm (Rising)
    • W32.Scrapkut (Symantec)

    [edit]Bom sabado Worm

    On September 25, 2010 Bom sabado worm was found. The word
    "Bom sabado" is a portmanteau of "Bom sábado", which means
    "Good Saturday" in Portuguese. This worm attempts to spread itself by
    sending scraps and adding users to a Bomsabado group on Orkut.

    [edit]Other attacks

    [edit]Private album crack

    In December 2007, a Brazilian cracker named "Rodrigo Lacerda"
    published a script that allowed users to scrape other people's private
    photos. The exploit consisted of generating album photo urls, due to
    their simple structure.

    This crack made Orkut team implement new secure album/photos
    implementation.[citation needed]

    [edit]Legal issues

    [edit]India

    On October 10, 20t Manager, Manu Rekhi,on the Orkut internal blog.
    There has also been some media outcry against Orkut after a couple
    of youngsters were apparently lured by fake profiles on the site and
    later murdered.

    On November 24, Bombay High Court asked the state government
    to file its reply in connection with a petition demanding a ban on social
    networking site, Orkut, for hosting an anti-Shivaji Web community.

    Recently, the Pune rural police cracked a rave party filled with narcotics.
    The accused have been charged under anti-narcotic laws, the (Indian)
    Narcotic Drugs and Psychotropics Substances Act, 1985 (NDPS).
    Besides the NDPS, according to some media reports, the police
    were deliberating on the issue of charging the accused under the (Indian)
    Information Technology Act, 2000 perhaps because Orkut was believed
    to be a mode of communication for these kind of drug abuses.

    The Cyber police in India have entered into an agreement with Orkut
    to have a facility to catch and prosecute those misusing Orkut since
    complaints are rising.[

    [edit]Brazil

    On August 22, 2006, Brazilian Federal Judge José Marcos Lunardelli
    ordered Google to release by September 28 Orkut user’s information of
    a list of about two dozen Brazilian nationals, believed to be using Orkut to
    sell drugs and to be involved in child pornography. The judge ordered Google to
    pay $23,000 per day in fines until the information is turned over to the Brazilian
    government. According to the Brazilian government, the information would also
    be used to identify individuals who are spreading child pornography and
     
    hate speech. As of September 27, 2006 Google has stated that it will not
    release the information, on the grounds that the requested information is on
    Google servers in the U.S. and not Google servers in Brazil, and is therefore
    not subject to Brazilian laws.


 
 
 
   
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